Course curriculum

  • 1

    Section 1 - Lesson 1: Browsing Language

    • Lesson 1: Live Session Video

    • Lesson 1: Presentation
  • 2

    Section 1 - Lesson 2: Developing your sense of sight in detecting browsing language

    • Lesson 2: Video

    • Lesson 2: Presentation

    • Lesson 2: Assignment
  • 3

    Section 1 - Lesson 3: Leveraging your existing tools that you use today to understand your customers

    • Lesson 3: Video

    • Lesson 3: Presentation

    • Lesson 3 Assignment
  • 4

    Section 1 - Lesson 4: Setting up your data for success

    • Lesson 4: Video

    • Lesson 4: Presentation

    • Lesson 4 Assignment
  • 5

    Section 2 - Lesson 5: Segments based on your business objectives

    • Lesson 5: Presentation

    • Lesson 5: Video

    • Lesson 5 Assignment
  • 6

    Section 2 - Lesson 6: Creating Audiences in Google Analytics

    • Lesson 6: Video

    • Lesson 6: Presentation

    • Lesson 6 Assignment
  • 7

    Section 2 - Lesson 7: Create Audiences in Facebook Ads

    • Lesson 7: Video

    • Lesson 7 Assignment

    • Lesson 7: Presentation
  • 8

    Final Lesson

    • Live Session Video

    • Second Live Session Presentation